B2B Media

Amplify expertise
all year round.

Drumbeat helps exhibitions, conferences, research teams, analysts, editors and commercial staff communicate consistently and coherently, turning your organisation's expertise into year-round visibility, engagement and revenue.

Turn your analysts into
market authorities.

Your analysts and research teams hold the insights your audience cares about. However, their posts are rare, inconsistent or are overly technical and formal.

Drumbeat turns their expertise into clear, digestible, high-value content that builds credibility and drives inbound interest for your data, subscriptions and reports.

Analysts becoming market authorities
Events and year-round presence

Spotlight your events
beyond the event.

Most event marketing disappears between show cycles. Drumbeat keeps your narrative alive year-round with evergreen insights, timely commentary and coordinated campaign pushes across your entire team.

Your exhibitors, sponsors and delegates see you as a constant presence, rather than a once-a-year event.

Give your commercial team
a stronger voice.

Your sales and sponsorship teams are posting off-message, inconsistent, or generic messaging.

Drumbeat gives them authentic, human, on-brand content tailored to the industries they serve, so they build long-term credibility with exhibitors, sponsors and partners.

Commercial team with stronger voice
Team alignment under one message

Align editorial, product & commercial
under one message.

B2B media companies often operate in silos: editorial has one tone, commercial another, product a third.

Drumbeat creates a unified message house that keeps every team aligned while preserving their authentic voice.

You get coherence. Not conformity.

Drive visibility at
key moments.

New research releases. Big-name speaker announcements. Award launches. Market shifts.

With ThunderClaps, you can coordinate your entire organisation to amplify major moments across all professional networks, maximising reach, registrations and engagement.

Learn about ThunderClaps
Coordinated visibility campaigns

Ready to amplify your media brand?

See how Drumbeat helps B2B media companies drive year-round visibility and engagement.