Ylenia Meliti's AuthorDNA
The writing patterns that make your content uniquely yours
What is AuthorDNA?
AuthorDNA is a hidden linguistic profile - the subconscious patterns and habits unique to how someone writes. We analyze posts across 243 style metrics specific to B2B social content and compare them to thousands of other authors.
These are the markers most people don't even notice - but they're what makes writing sound authentic.
Does More Of...
Patterns you use more often than typical LinkedIn authors
Percentage of emoji that are positive/celebratory
13x more signature โ increasing
See example from 13 Oct 2025
Balance between positive and negative emoji
14x more signature โ increasing
Percentage of emoji that are 'corpspeak' type
36x more signature โ increasing
Count of positive/celebratory emoji
10x more distinctive โ increasing
Percentage of lines containing at least one emoji
5x more consistent โ increasing
Proportion of hashtags placed at the end
3x more consistent โ increasing
Proportion of all-lowercase hashtags
3x more consistent โ increasing
Does Less Of...
Patterns you use less often - that's part of your style too!
Whether any list structure is used
rarely consistent
Ratio of lines starting with punctuation
rarely consistent
Use of 'you/your' in the hook
2x less consistent
Hook lines relative to total lines
1.3x less consistent
How easy the text is to read (higher = easier)
1.2x less consistent
Average lines per text block
1.2x less consistent
Signature = unique to you
| Distinctive = stands out from average
| Consistent = reliable pattern
Your AuthorDNA Profile
You probably didnโt realize, but 13 times more of your emoji are positive or celebratory compared to the average LinkedIn author. Not only that, but you strike the perfect balance between positive and negative emoji 14 times more often, making your posts a masterclass in upbeat, corporate-friendly signaling. Itโs not just the percentage, either - your actual count of positive emoji is 10x higher, and a staggering 36x more of your emoji fall into โcorpspeakโ territory than whatโs typical.
Why does this work? It tells your readers, instantly, that youโre plugged into company culture and always bring good energy to the feed - without ever having to spell it out. Now try briefing this to a ghostwriter. Tell them to match your 5x-above-average rate of emoji-per-line, but only with the exact right mix of positivity and corporate vibe. Theyโd think youโd lost it. You couldnโt engineer this if you tried - itโs muscle memory, not a checklist.
You post less than once a week, but every post is a distillation of your signature signals - all instinct, no formula. This is exactly what Drumbeat captures - the patterns you canโt articulate but your audience feels. Your companyโs message, in each team memberโs authentic voice, at scale.
Style Evolution
How your writing has changed (May 2023 - Nov 2025)
Recent 14 posts since Dec 2023
vs
Earlier 16 posts before Dec 2023
Hashtag usage Increasing (56% โ 93%)
More
Opening hashtags Declining (38% โ 14%)
Less
Emoji usage Increasing (12% โ 21%)
More
Style patterns based on 30 posts. Recent trends may differ from overall averages shown above.
Signature Phrases
Your most frequently used words and phrases
Posting Consistency
17 May 2023 - 14 Nov 2025
0.2 posts/week avg
24/131 active weeks
107 inactive weeks
Deep Dive
Explore all 17 categories of writing style
Call-to-Action Patterns 7
| Feature | Your DNA | vs Others | Consistency |
|---|---|---|---|
| CTAs using command verbs (Click, Share, Comment, etc.) | 20% | HIGH | VARIES |
| CTAs phrased as questions vs statements | 3% | LOW | VARIES |
| Whether CTAs are concentrated at the end of the post | 0% | LOW | STEADY |
| Average position of CTAs in the post | Near top | TYPICAL | VARIES |
| Whether CTAs include emoji | 7% of posts | TYPICAL | VARIES |
| Whether CTAs include hashtags | 10% of posts | TYPICAL | VARIES |
| Whether any call-to-action exists | 67% of posts | TYPICAL | STEADY |
Emoji Usage 38
| Feature | Your DNA | vs Others | Consistency |
|---|---|---|---|
| Average distance between repeated emoji | 40% | HIGH | VARIES |
| Average emoji per line of text | 59% | HIGH | STEADY |
| Balance between positive and negative emoji | 63% | HIGH | STEADY |
| Count of neutral/functional emoji | 0.0 - 3.4 | HIGH | VARIES |
| Count of positive/celebratory emoji | 0.4 - 2.0 | HIGH | STEADY |
| Emoji count relative to sentence count | 34% | HIGH | STEADY |
| Emoji density in the hook section | 0 - 43 | HIGH | VARIES |
| Emoji usage in the middle section of the post | 0 - 76 | HIGH | VARIES |
| How often the same emoji repeats across the post | 20% | HIGH | VARIES |
| Number of emoji in call-to-action lines | 0.0 - 1.9 | HIGH | VARIES |
| Number of emoji in the opening hook | 0.0 - 2.0 | HIGH | STEADY |
| Percentage of emoji that are 'corpspeak' type | 0 - 75 | HIGH | VARIES |
| Percentage of emoji that are neutral/functional | 37% | HIGH | VARIES |
| Percentage of emoji that are positive/celebratory | 63% | HIGH | STEADY |
| Percentage of lines containing at least one emoji | 39% | HIGH | STEADY |
| Total count of repeated emoji across the post | 0.0 - 0.9 | HIGH | VARIES |
| Whether the post starts with an emoji | 20% | HIGH | VARIES |
| Average number of emoji appearing together in clusters | 0% | LOW | STEADY |
| Count of negative/warning emoji | ~0.0 | LOW | STEADY |
| Emoji count per 1000 words | 4% | LOW | VARIES |
| How consistently emoji pair with specific words | 0% | LOW | STEADY |
| How consistently the same emoji is used for bullets | 0% | LOW | STEADY |
| Largest group of adjacent emoji | 0% | LOW | STEADY |
| Number of bullet point lines using emoji as markers | ~0.0 | LOW | STEADY |
| Number of emoji clusters (groups of adjacent emoji) | ~0.0 | LOW | STEADY |
| Percentage of emoji that are negative/warning | 0% | LOW | STEADY |
| Percentage of lines that contain only emoji | 0% | LOW | STEADY |
| Proportion of emoji appearing in clusters | 0% | LOW | STEADY |
| Proportion of emoji that appear multiple times | 0% | LOW | STEADY |
| Total number of emoji in the post | 0.0 - 1.6 | LOW | VARIES |
| Variety of different emoji used as bullets | 0% | LOW | STEADY |
| Whether emoji are used as bullet point markers | 0% | LOW | STEADY |
| Consistency of emoji bullet indentation | 0% | TYPICAL | STEADY |
| Emoji density in CTA sections | 0 - 42 | TYPICAL | VARIES |
| Emoji used to replace words entirely | 3% | TYPICAL | VARIES |
| Number of different emoji types used | 0.0 - 1.5 | TYPICAL | VARIES |
| Variety of different emoji used (unique/total ratio) | 13% | TYPICAL | VARIES |
| Whether any emoji are used in the post | 17% of posts | TYPICAL | VARIES |
Formality & Tone 9
| Feature | Your DNA | vs Others | Consistency |
|---|---|---|---|
| Ratio of negative to positive contractions | 100:1 | HIGH | VARIES |
| Usage of negative contractions (don't, won't, can't) | 33% | HIGH | VARIES |
| Variety of different contractions used | 45% | HIGH | VARIES |
| Count of negative contractions used | 23% | TYPICAL | VARIES |
| Count of positive contractions used | 53% | TYPICAL | VARIES |
| Number of different contraction types | 70% | TYPICAL | VARIES |
| Percentage of words that are contractions | 1% | TYPICAL | VARIES |
| Total number of contractions | 77% | TYPICAL | VARIES |
| Usage of positive contractions (it's, I'm, we're) | 84% | TYPICAL | VARIES |
Function Words 21
| Feature | Your DNA | vs Others | Consistency |
|---|---|---|---|
| Usage of 'on' per 1000 words | 0 - 28 | HIGH | VARIES |
| Usage of 'which' per 1000 words | 0-7 per 1k words | HIGH | VARIES |
| Usage of 'because' per 1000 words | 0-1 per 1k words | LOW | VARIES |
| Usage of 'but' per 1000 words | 0-4 per 1k words | LOW | VARIES |
| Usage of 'is' per 1000 words | 0-16 per 1k words | LOW | VARIES |
| Usage of 'so' per 1000 words | 0-1 per 1k words | LOW | VARIES |
| Usage of 'that' per 1000 words | 0-13 per 1k words | LOW | VARIES |
| Overall grammatical word usage | 126 - 254 | TYPICAL | STEADY |
| Usage of 'a' per 1000 words | 2 - 28 | TYPICAL | STEADY |
| Usage of 'and' per 1000 words | 15 - 51 | TYPICAL | STEADY |
| Usage of 'as' per 1000 words | 0-9 per 1k words | TYPICAL | VARIES |
| Usage of 'at' per 1000 words | 0-19 per 1k words | TYPICAL | VARIES |
| Usage of 'by' per 1000 words | 0-9 per 1k words | TYPICAL | VARIES |
| Usage of 'for' per 1000 words | 0-21 per 1k words | TYPICAL | VARIES |
| Usage of 'if' per 1000 words | 0-9 per 1k words | TYPICAL | VARIES |
| Usage of 'of' per 1000 words | 0 - 36 | TYPICAL | STEADY |
| Usage of 'the' per 1000 words | 8 - 50 | TYPICAL | STEADY |
| Usage of 'to' per 1000 words | 10 - 53 | TYPICAL | STEADY |
| Usage of 'who' per 1000 words | 0-8 per 1k words | TYPICAL | VARIES |
| Usage of 'with' per 1000 words | 0 - 26 | TYPICAL | VARIES |
| Variety of function words used | 38% | TYPICAL | STEADY |
Hashtag Usage 12
| Feature | Your DNA | vs Others | Consistency |
|---|---|---|---|
| Average character length of hashtags | 9 - 13 | HIGH | STEADY |
| Proportion of all-lowercase hashtags | 79% | HIGH | STEADY |
| Proportion of hashtags placed at the end | 79% | HIGH | STEADY |
| Total number of hashtags | 0.9 - 4.7 | HIGH | STEADY |
| Whether any hashtags are used | 73% of posts | HIGH | STEADY |
| Whether the opening line contains a hashtag | 36% | HIGH | VARIES |
| Proportion of hashtags in ALL CAPS | 1% | LOW | STEADY |
| Ratio of inline hashtags to end hashtags | 12% | LOW | VARIES |
| Hashtag density per 100 words | 0.8 - 8.2 | TYPICAL | STEADY |
| Proportion of hashtags in the opening | 16% | TYPICAL | VARIES |
| Proportion of hashtags using CamelCase | 21% | TYPICAL | VARIES |
| Proportion of hashtags woven into the text | 5% | TYPICAL | VARIES |
Opening Hooks 14
| Feature | Your DNA | vs Others | Consistency |
|---|---|---|---|
| Whether there's a blank line after the hook | 57% | HIGH | STEADY |
| ALL CAPS words in the hook | 1% | LOW | VARIES |
| Use of 'you/your' in the hook | 1% | LOW | STEADY |
| Whether the hook starts with a conjunction | 0% | LOW | STEADY |
| Whether there's a clear opening hook section | 13% of posts | LOW | VARIES |
| Character count of the hook | 250 - 359 | TYPICAL | STEADY |
| Character position where the hook ends | 250 - 359 | TYPICAL | STEADY |
| Hook length relative to total post | 75% | TYPICAL | STEADY |
| Hook lines relative to total lines | 53% | TYPICAL | STEADY |
| Negation words in the hook | 0.0 - 0.6 | TYPICAL | VARIES |
| Number of emoji in the hook | 0.0 - 0.7 | TYPICAL | VARIES |
| Where LinkedIn's 'see more' cuts off | 75% | TYPICAL | STEADY |
| Whether the hook contains a question | 13% of posts | TYPICAL | VARIES |
| Whether the hook contains emoji | 10% of posts | TYPICAL | VARIES |
Line Structure 18
| Feature | Your DNA | vs Others | Consistency |
|---|---|---|---|
| Blank lines per 100 total lines | 20 - 49 | HIGH | STEADY |
| Percentage of very short lines (<5 words) | 23% | HIGH | STEADY |
| Proportion of blank space | 34% | HIGH | STEADY |
| Spacing between content-rich lines | 1.0 - 2.4 | HIGH | STEADY |
| Variation in line lengths | 0 - 746 | HIGH | VARIES |
| Percentage of single-word lines | 1% | LOW | STEADY |
| Ratio of lines starting with numbers | 0% | LOW | STEADY |
| Ratio of lines starting with punctuation | 0% | LOW | STEADY |
| Ratio of lines starting with quotes | 0% | LOW | STEADY |
| Variation in block sizes | 2% | LOW | VARIES |
| Average characters per line | 89 - 221 | TYPICAL | STEADY |
| Average lines per text block | 0.9 - 1.1 | TYPICAL | STEADY |
| Average spacing between blank lines | 0.2 - 2.2 | TYPICAL | STEADY |
| Average words per line | 13 - 35 | TYPICAL | STEADY |
| Lines containing exactly one sentence | 60% | TYPICAL | STEADY |
| Number of visual text blocks | 1.3 - 5.5 | TYPICAL | STEADY |
| Predictability of line length pattern | Very consistent | TYPICAL | STEADY |
| Ratio of lines starting with ALL CAPS | 2% | TYPICAL | VARIES |
List Patterns 15
| Feature | Your DNA | vs Others | Consistency |
|---|---|---|---|
| Use of inline enumeration | 1% | HIGH | VARIES |
| Average items per dash/bullet list | 0% | LOW | STEADY |
| Average items per emoji list | 0% | LOW | STEADY |
| Consistency of emoji bullet indentation | 0% | LOW | STEADY |
| Consistency of numbered list formatting | 0% | LOW | STEADY |
| Nesting depth of numbered lists | 0% | LOW | STEADY |
| Number of dash/bullet list sections | ~0.0 | LOW | STEADY |
| Number of emoji bullet list sections | ~0.0 | LOW | STEADY |
| Number of numbered list sections | ~0.0 | LOW | STEADY |
| Use of fraction-style numbering (1/, 2/) | 0% | LOW | STEADY |
| Variety of emoji used as bullets | 0% | LOW | STEADY |
| Whether any list structure is used | 0% of posts | LOW | STEADY |
| Whether dash/bullet lists are used | 0% of posts | LOW | STEADY |
| Whether emoji bullet lists are used | 0% of posts | LOW | STEADY |
| Whether numbered lists are used | 0% of posts | LOW | STEADY |
Vocabulary & Phrases 10
| Feature | Your DNA | vs Others | Consistency |
|---|---|---|---|
| Common idioms and expressions per 1000 words | 0% | LOW | STEADY |
| Count of idiomatic expressions | ~0.0 | LOW | STEADY |
| How often three-word phrases repeat | 12% | LOW | VARIES |
| How often two-word phrases repeat | 0.0 - 4.3 | LOW | VARIES |
| Count of words used only once | 24 - 81 | TYPICAL | STEADY |
| Length of longest repeated phrase | 93% | TYPICAL | VARIES |
| Number of unique words used | 25 - 97 | TYPICAL | STEADY |
| Percentage of words used only once | 87% | TYPICAL | STEADY |
| Ratio of meaningful words to grammatical words | 5% | TYPICAL | VARIES |
| Unique words divided by total words | 84% | TYPICAL | STEADY |
Sentence Openings 16
| Feature | Your DNA | vs Others | Consistency |
|---|---|---|---|
| Count of sentences starting with discourse markers | 0.0-0.4 per post | HIGH | VARIES |
| Count of sentences starting with pronouns | 0.0-2.5 per post | HIGH | VARIES |
| Count of sentences starting with subordinate clauses | 0.0-0.6 per post | HIGH | VARIES |
| Sentences starting with Actually, Basically, etc. (%) | 32% | HIGH | VARIES |
| Sentences starting with pronouns (I, You, We, They) (%) | 0 - 50 | HIGH | STEADY |
| Sentences starting with subordinate clauses (%) | 3% | HIGH | VARIES |
| Sentences starting with And, But, Or, So (%) | 67% | LOW | VARIES |
| Sentences starting with adverbs (%) | 57% | LOW | VARIES |
| Sentences starting with time words (%) | 16% | LOW | VARIES |
| Count of sentences starting with -ing verbs | 0.0-0.5 per post | TYPICAL | VARIES |
| Count of sentences starting with There is/It is | 0.0-0.2 per post | TYPICAL | VARIES |
| Count of sentences starting with adverbs | 0.0-0.5 per post | TYPICAL | VARIES |
| Count of sentences starting with conjunctions | 0.0-0.5 per post | TYPICAL | VARIES |
| Count of sentences starting with time words | 0.0-0.2 per post | TYPICAL | VARIES |
| Sentences starting with 'There is/are' or 'It is' (%) | 48% | TYPICAL | VARIES |
| Sentences starting with -ing verbs (%) | 2% | TYPICAL | VARIES |
Closing Patterns 11
| Feature | Your DNA | vs Others | Consistency |
|---|---|---|---|
| Whether the closing has a signature phrase | 27% of posts | HIGH | VARIES |
| Whether the ending includes hashtags | 73% of posts | HIGH | STEADY |
| ALL CAPS words in the closing | 1% | LOW | VARIES |
| Whether the closing has emoji clusters | 0% | LOW | STEADY |
| Whether the ending is a question | 10% | LOW | VARIES |
| Character length of the closing | 213 - 404 | TYPICAL | STEADY |
| Closing length relative to total post | 76% | TYPICAL | STEADY |
| Number of emoji in the closing | 0.0 - 0.8 | TYPICAL | VARIES |
| Whether the ending has a call-to-action | 47% of posts | TYPICAL | VARIES |
| Whether the ending includes emoji | 13% of posts | TYPICAL | VARIES |
| Whether there's a clear closing section | 87% of posts | TYPICAL | STEADY |
Paragraph Structure 13
| Feature | Your DNA | vs Others | Consistency |
|---|---|---|---|
| Opening paragraph length vs body average | 2% | HIGH | STEADY |
| Consecutive long paragraphs | 7% | LOW | VARIES |
| Average change in length between paragraphs | 89% | TYPICAL | VARIES |
| Average sentences per paragraph | 1.0 - 2.6 | TYPICAL | STEADY |
| Average sentences per paragraph | 1.0 - 2.6 | TYPICAL | STEADY |
| Closing paragraph length vs body average | 76% | TYPICAL | STEADY |
| Consecutive short paragraphs | 1.1 - 4.3 | TYPICAL | STEADY |
| How frequently new paragraphs start | 30 - 59 | TYPICAL | STEADY |
| How much paragraph length varies | 0.0 - 2.9 | TYPICAL | VARIES |
| Length of your longer paragraphs (80th percentile) | 1.3 - 3.6 | TYPICAL | STEADY |
| Total number of paragraphs | 1.2 - 5.4 | TYPICAL | STEADY |
| Typical paragraph length (median) | 0.7 - 2.5 | TYPICAL | STEADY |
| Variation in length changes between paragraphs | 58% | TYPICAL | VARIES |
Parts of Speech 9
| Feature | Your DNA | vs Others | Consistency |
|---|---|---|---|
| Balance/distribution of different word types | Moderately varied | TYPICAL | STEADY |
| Percentage of auxiliary/helper verbs | 4% | TYPICAL | STEADY |
| Percentage of words that are adjectives | 6% | TYPICAL | STEADY |
| Percentage of words that are adverbs | 3% | TYPICAL | STEADY |
| Percentage of words that are determiners | 6% | TYPICAL | STEADY |
| Percentage of words that are nouns | 17 - 30 | TYPICAL | STEADY |
| Percentage of words that are prepositions | 10% | TYPICAL | STEADY |
| Percentage of words that are pronouns | 7% | TYPICAL | STEADY |
| Percentage of words that are verbs | 9 - 15 | TYPICAL | STEADY |
Post Basics 7
| Feature | Your DNA | vs Others | Consistency |
|---|---|---|---|
| Average word complexity (syllables per word) | 1.5 - 1.9 | TYPICAL | STEADY |
| Count of complex words (3+ syllables) | 5 - 24 | TYPICAL | STEADY |
| How easy the text is to read (higher = easier) | 26 - 62 | TYPICAL | STEADY |
| Percentage of complex words (3+ syllables) | 13 - 26 | TYPICAL | STEADY |
| Total sentence count | 1.3 - 8.6 | TYPICAL | STEADY |
| Total syllables in the post | 40 - 219 | TYPICAL | STEADY |
| Total word count of the post | 18 - 135 | TYPICAL | STEADY |
Punctuation Style 17
| Feature | Your DNA | vs Others | Consistency |
|---|---|---|---|
| En dash (โ) usage per 1000 words | 0-8 per 1k words | HIGH | VARIES |
| Colon usage per 1000 words | 0-18 per 1k words | LOW | VARIES |
| Ellipsis (...) usage per 1000 words | 0-1 per 1k words | LOW | VARIES |
| Mixed punctuation clusters per 1000 words | ~0 per 1k words | LOW | STEADY |
| Multiple exclamation marks per 1000 words | ~0 per 1k words | LOW | STEADY |
| Multiple question marks per 1000 words | ~0 per 1k words | LOW | STEADY |
| Parentheses usage per 1000 words | 0-2 per 1k words | LOW | VARIES |
| Percentage of sentences ending with a question | 3% | LOW | VARIES |
| Percentage of sentences trailing off with ellipsis | 16% | LOW | VARIES |
| Question marks per 1000 words | 0-8 per 1k words | LOW | VARIES |
| Quotation mark usage per 1000 words | 0-8 per 1k words | LOW | VARIES |
| Semicolon usage per 1000 words | ~0 per 1k words | LOW | STEADY |
| Comma usage per 1000 words | 20-76 per 1k words | TYPICAL | STEADY |
| Em dash (โ) usage per 1000 words | 0-5 per 1k words | TYPICAL | VARIES |
| Exclamation marks per 1000 words | 0-29 per 1k words | TYPICAL | VARIES |
| Hyphen usage per 1000 words | 0-35 per 1k words | TYPICAL | VARIES |
| Percentage of sentences ending with exclamation | 0 - 40 | TYPICAL | VARIES |
Quotes & Narrative 10
| Feature | Your DNA | vs Others | Consistency |
|---|---|---|---|
| Whether the post contains quotations | 67% of posts | HIGH | STEADY |
| Whether the post tells a story | 60% of posts | HIGH | STEADY |
| Lines starting with quotation marks | 0% | LOW | STEADY |
| Presence of dialogue attribution patterns | 0% | LOW | STEADY |
| Average length of quoted passages | 0 - 107 | TYPICAL | VARIES |
| Lines using past tense | 41% | TYPICAL | STEADY |
| Number of narrative/story signals | 0.9 - 2.4 | TYPICAL | STEADY |
| Number of quotation blocks | 0.1 - 1.4 | TYPICAL | STEADY |
| Total characters in quoted content | 0 - 113 | TYPICAL | VARIES |
| Use of story transitions | 13% | TYPICAL | VARIES |
Sentence Rhythm 16
| Feature | Your DNA | vs Others | Consistency |
|---|---|---|---|
| Variation in clause count across sentences | 0.3 - 1.8 | LOW | STEADY |
| Average number of clauses per sentence | 1.3 - 2.7 | TYPICAL | STEADY |
| Average number of words per sentence | 11 - 22 | TYPICAL | STEADY |
| Average words per sentence | 11 - 22 | TYPICAL | STEADY |
| How much sentence length varies (normalized) | 57% | TYPICAL | STEADY |
| How often paragraphs contain just one sentence | 53% | TYPICAL | STEADY |
| Length of your longer sentences (80th percentile) | 19 - 31 | TYPICAL | STEADY |
| Length of your shorter sentences (20th percentile) | 0 - 16 | TYPICAL | STEADY |
| Overall sentence complexity | 1 - 71 | TYPICAL | STEADY |
| Parenthetical breaks per 1000 words | 0-11 per 1k words | TYPICAL | VARIES |
| Percentage of sentences over 20 words | 30% | TYPICAL | STEADY |
| Percentage of sentences under 8 words | 22% | TYPICAL | STEADY |
| Typical sentence length (median) | 10 - 23 | TYPICAL | STEADY |
| Variation in sentence lengths | 5 - 13 | TYPICAL | STEADY |
| Word count of shortest sentence | 0 - 14 | TYPICAL | VARIES |
| Word count of the longest sentence | 19 - 33 | TYPICAL | STEADY |
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